There’s an in joke between me and my family for when we go to London. We always say “I wonder who we’ll see this time”. We try to visit the city twice a year, and each time we spot a celebrity or have a fortunate encounter.
I was in London recently with my Mum and although we didn’t spot a celebrity, we had the most amazing encounter at a very special place tucked away in Soho. Welcome to MinaLima.
Welcome to Minalima
I had heard of Minalima through Rosie “The Londoner”. I read her post on it a few years ago and it’s taken me this long to hunt it down.
From walking by, or just glancing at the name you wouldn’t know what was waiting for you on the inside, and this is all a part of the magic.
The House Of MinaLima opened in 2016, as a pop up shop. Miraphora Mina and Eduardo Lima are the epic duo behind all the graphic design for the entire Warner Bros film series of Harry Potter. They began creating together in 2002, and in 2009 founded MinaLima, a design house creating graphics and illustrations for the whole of the film and publishing world.
Everything I’ve fallen in love with in the Harry Potter films has been brought to life by them. The letters flying through the fireplace, the Marauders Map, the moving pictures.
In 2015 they began working on the Fantastic Beasts films. Which is when they decided to open up The House Of MinaLima to showcase all their work so far. Little did they know that 3 years later it would still be a thriving place to visit.
MinaLima Turns 3
So, remember I said we had a fortunate encounter. Well, after hunting down MinaLima, we were wandering round the house and stumbled upon a very busy room. There was a buzz about the place, and we soon found out that we’d unknowingly picked the perfect day to visit.
It was MinaLima’s 3rd birthday, and Miraphora and Eduardo were both there. I had to apologise for first off double checking with them that it was in fact their business. They very politely explained to me and my Mum that they were the designers and creators of all the graphics in the Wizarding World series.
This is where I had to pause for a moment and pick my jaw up off the floor.
This for me is like meeting a star from the show. I was in total awe of them. We chatted about my favourite items from the film, being the Marauders Map. Our visit to Harry Potter World in Universal LA came up. And we spoke about the reworked versions of well known Disney stories they have re-written and illustrated (available to buy in store).
I literally couldn’t believe my luck. I had wanted to visit here for so long, and choose their 3rd birthday to pop along.
A closer look at the Wizarding World
When you enter MinaLima you’re greeted with the shop. Here you can purchase illustrated prints, some are one of a kind, as well as cards, trinkets, tea towels, travel card holders, books, you name it.
I picked up a couple of cards to frame at home.
From here you head upstairs to the 3 floors waiting for you above. The layout of the house reminds me of The Burrow (the home of the Weasley’s). Each floor displays prints from the films, genuine artefacts and replica’s of props from the film.
Don’t forget to look up in each room, as everywhere is decorated to do with the movies. One room dedicates itself to the Fantastic Beasts films and has some awesome 1920’s prints and posters dotted around.
My favourite room was the top floor, and it had the fireplace with all the Hogwarts letters flying through. They really have created a very unique and immersive experience.
All the staff that work there are so friendly and are happy to chat with you about anything you see, and the movies.
For such a small place, we spent over an hour there. We looked round everything and chatted away. It’s another place I can tick off my Harry Potter to-do list, and to be honest, I will visit again and again.
This is a must see for Harry Potter fans. Not only for the connection to the series, but for the one of a kind pieces you can also buy from there.
I’d love to know if you have been here before, or you’re putting it top of the list for your next London visit.
Let me know.